What is Folly?

Folly is in our name and in our nature. It is a part of who we are here at Seafolly. We couldn’t wait to share this video of some of the women behind the scenes at Seafolly sharing what “owning your folly” means to them.

Watch the video here.

Seafolly started in 1975 as Peter’s Folly and we have been proud of our product ever since! Our cossies are not only ahead of the curve in their design and style, but uncompromising on quality and fit. We’re here to support women, to ensure we lift you up and hold you tight. Whatever your folly, you have the confidence to “own it.”

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The support and comfort found in our swimwear is also what drives our team members in our office and in our stores. We believe that when you find good swimmers that fit, you feel good and it shows. Together we are the Folly Makers sharing values that work in the workspace and outside in life.

From all of us here at Seafolly, we hope you enjoy some Folly in your day 😊

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The support and comfort found in our swimwear is also what drives our team members in our office and in our stores. We believe that when you find good swimmers that fit, you feel good and it shows. Together we are the Folly Makers sharing values that work in the workspace and outside in life.

From all of us here at Seafolly, we hope you enjoy some Folly in your day 😊

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